'Get out of bed! & do the stuff your excited about' - Today I speak to Advait Gupt founder of Supari Studios an award winning digital content studio. They help brands build scalable, immersive content to Gen Y and Gen Z audiences online. Over the past 7 years, they have produced over 450 projects that have been viewed over half a billion times online, for brands such as Red Bull, Google, Estee Lauder and Twitter. In this episode he talks about creating content at scale. How they manage the creative side with making money. You will learn how to grow your own content on Youtube. He also talks about the streaming wars in India. And finally he talks about creating a Simpsons type animation show set in a post-apocalyptic world where humans have gone extinct. It follows the adventures of a cow , chicken , goat and a pig four crime fighting vigilantes. & working with one of Indians biggest rappers Divine.
In this conversation we also talk about:
- Working with top international brands
- Business models
- Book recommendation - Creativity inc & Measure what matters
- Animation scene in India
- Think about the consumer
- Aims & objectives in the next 3 years
- Advice on how to be taken seriously.
- You don't need a fancy degree!
and much more
I am looking for feedback on the show. So If you could fill out the audience survey. It takes 2mins https://forms.gle/iNkXMauT7azY81sK8
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music by Punch Deck. https://open.spotify.com/artist/7kdduxAVaFnbHJyNxl7FWV